Multilingual Communication During an Emergency: Five Tips for Public Health OfficialsWhenever health emergencies arise, public health officials must be prepared to communicate in multiple languages in order to inform all language speakers within the populations they serve. This includes communicating with those with limited English proficiency (LEP).Who is a person with limited English proficiency (LEP)?A…
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Top Five Reasons Why You Must Translate Your Healthcare Website with a Language Service Company
Need to translate your healthcare website? There are several advantages to hiring a language service company (LSC) to translate your healthcare website into the languages that your patients speak. These include: increased productivity with medical staff, new patient acquisition, improving patient outcomes and an improved patient experience.A language service company typically offers some combination of…
Language Translation Services: Top Three Reasons Why You Must Include Them in Your Marketing Budget
Translation services can be an incredible asset when used properly. Marketers that are arming themselves with language translation services are unlocking doors to markets that they have previously been locked out of. Setting aside marketing budget to hire a Language Service Provider (LSP) can help you tap into new customer groups that you would normally…
Comparing Human Localization with Machine Translation
Many people venture into the world of language translation services seeking information and quotes for potential projects, but do they realize that there are varying levels of quality associated with those services? And that those quality levels will affect whether their translated content will speak to their desired audience effectively? Choosing the method by which…
10 Questions You Must Always Ask When Interviewing a Language Interpretation Services Company
It is important to ask the right questions when interviewing a language interpretation services company. This article will list 10 industry-specific questions you should always ask when interviewing a language service provider (LSP). 1. How do you ensure your interpreters provide quality interpretation services? Ask for a copy of the company’s recruitment and testing policy…
Accessibility Benefits the Bottom Line: Making the Case for Language Services
Whether you are conscious of this fact or not, you make decisions all day every day that affect the future of your business, whether you are the owner or the intern. Every ad you create and place, every manual you publish, every piece of content you send out into the world will have an impact…